Privacy policy
Privacy Policy
Last Updated: June 29, 2026
This Privacy Policy describes how Caballos y Trokas LLC, including Caballos y Trokas, Caballos y Trokas 2026, caballosytrokas.com, and any related event, website, ticketing, registration, merchandise, vendor, sponsor, or customer service platform operated by us, collects, uses, stores, and discloses your personal information.
Throughout this Privacy Policy, the terms “Caballos y Trokas,” “we,” “us,” and “our” refer to Caballos y Trokas LLC. The terms “you” and “your” refer to any website visitor, customer, ticket purchaser, attendee, vendor applicant, sponsor, participant, merchandise customer, or other person who interacts with us.
By visiting our website, purchasing tickets, purchasing merchandise, submitting a vendor application, submitting a registration form, communicating with us, attending an event, or otherwise using our services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.
If you do not agree with this Privacy Policy, please do not use our website, purchase from us, submit information to us, attend our events, or participate in any Caballos y Trokas activity.
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Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, business operations, ticketing platforms, payment processors, event policies, or other operational needs.
When we update this Privacy Policy, we will revise the “Last Updated” date above. Your continued use of our website, services, or attendance at our events after changes are posted means you accept the updated Privacy Policy.
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Personal Information We Collect
The personal information we collect depends on how you interact with us.
Information you provide directly to us may include:
Name
Email address
Phone number
Billing address
Shipping address
Payment confirmation details
Ticket purchase information
Merchandise order information
Vendor application information
Sponsor inquiry information
Vehicle or truck registration information
Customer service messages
Social media messages or comments
Business name, tax, permit, or vendor-related details, when applicable
Event participation information
Emergency, accessibility, or accommodation-related information you choose to provide
Any other information you choose to submit through our website, ticketing platform, forms, email, social media, or customer service communications
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Information Collected Through Shopify
Our website may be powered by Shopify. When you visit our website, place an order, purchase merchandise, submit information, or interact with our online store, Shopify may collect and process certain information on our behalf.
This may include:
Contact information
Order information
Payment information
Shipping information
Device information
IP address
Browser information
Cookie and usage data
Fraud prevention information
Checkout activity
Shopify processes information according to its own privacy practices and as a service provider to our business.
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Information Collected Through Ticketing Platforms
We may use third-party ticketing platforms, including TicketSpice, to sell tickets, collect ticket buyer information, process ticket transactions, manage check-in, scan tickets, communicate with attendees, and collect required acknowledgements or waivers.
Information collected through ticketing platforms may include:
Name
Email address
Phone number
Billing information
Ticket type
Order number
Payment confirmation
Event attendance information
Entry or check-in status
Required terms, waiver, or policy acknowledgements
Any information required to complete the ticket purchase or event check-in process
Ticketing platforms may also collect and process your information according to their own terms and privacy policies.
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Information Collected Automatically
When you visit our website or interact with our online services, certain information may be collected automatically through cookies, pixels, web beacons, analytics tools, and similar technologies.
This may include:
IP address
Device type
Browser type
Operating system
Pages viewed
Time spent on the website
Referring website
Search terms
Shopping cart activity
Checkout activity
Email interaction data
General location information based on IP address
Advertising and analytics data
We use this information to operate our website, improve our services, understand user activity, prevent fraud, measure marketing performance, and improve the customer experience.
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Cookies and Tracking Technologies
Like many websites, we use cookies and similar technologies to power and improve our website and services.
Cookies may be used to:
Keep the website functioning properly
Remember your preferences
Support checkout and cart functions
Analyze website traffic
Improve website performance
Prevent fraud
Support advertising and remarketing
Measure marketing campaigns
You can adjust your browser settings to reject or remove cookies. However, disabling cookies may affect the functionality of our website, checkout process, or other online services.
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Information We Receive From Third Parties
We may receive information about you from third parties, including:
Shopify
TicketSpice or other ticketing platforms
Payment processors
Shipping providers
Email and text message marketing platforms
Analytics providers
Advertising platforms
Social media platforms
Vendor application tools
Event registration tools
Customer service providers
Fraud prevention providers
Sponsors, vendors, or event partners, when applicable
Any information we receive from third parties will be handled according to this Privacy Policy.
We are not responsible for the accuracy, security, privacy practices, or policies of third-party platforms or services.
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How We Use Your Personal Information
We may use your personal information to:
Operate our website
Process ticket purchases
Process merchandise purchases
Process vendor applications
Process truck or vehicle registrations
Communicate with customers, attendees, vendors, sponsors, and participants
Send order confirmations and ticket confirmations
Provide event updates
Provide customer support
Respond to questions, complaints, or requests
Verify ticket purchases
Manage event admission and check-in
Prevent fraud, chargebacks, duplicate tickets, or unauthorized activity
Enforce our Terms of Service, Refund Policy, event rules, waivers, and safety policies
Send marketing emails, text messages, or promotional communications where permitted
Improve our website, services, events, and customer experience
Manage vendors, sponsors, performers, contractors, and partners
Comply with legal, tax, accounting, insurance, safety, and operational obligations
Protect our rights, property, attendees, staff, vendors, sponsors, and event operations
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Marketing and Promotional Communications
We may use your contact information to send you updates, announcements, marketing messages, event reminders, ticket updates, merchandise promotions, vendor opportunities, sponsor information, or other communications related to Caballos y Trokas.
You may opt out of promotional emails by using the unsubscribe link in our emails. If you opt out, we may still send non-promotional messages related to purchases, tickets, event updates, safety notices, customer service, policy updates, or other necessary business communications.
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Text Messages
If you provide your phone number, we may use it to contact you about tickets, orders, vendor applications, event updates, customer service, or other business-related matters.
If we use text message marketing, we will do so where permitted by law and according to any consent requirements that apply.
Message and data rates may apply.
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How We Disclose Personal Information
We may disclose personal information to third parties when necessary for business, legal, operational, safety, or event-related purposes.
This may include disclosure to:
Shopify
TicketSpice or other ticketing platforms
Payment processors
Fraud prevention providers
Shipping providers
Email and marketing platforms
Text messaging platforms
Website hosting providers
Analytics providers
Advertising platforms
Customer service providers
Event staff
Security personnel
Parking personnel
Medical personnel
Law enforcement, when required or appropriate
Insurance providers
Legal, accounting, tax, or business advisors
Vendors, sponsors, contractors, and event partners, when needed for event operations
Third parties involved in a business transaction, merger, sale, restructuring, or transfer of assets
Government authorities, courts, regulators, or law enforcement when required by law or to protect our rights and safety
We may disclose information to enforce our Terms of Service, Refund Policy, event rules, waivers, safety policies, or other agreements.
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Categories of Personal Information Disclosed
In the past 12 months, we may have disclosed the following categories of personal information:
Identifiers, such as name, email address, phone number, billing address, shipping address, or account information
Commercial information, such as ticket purchases, merchandise purchases, order history, vendor applications, or customer service information
Internet or network activity, such as device information, browser information, IP address, cookie data, and website usage data
Payment-related information, processed by payment processors and ticketing platforms
Event-related information, such as ticket type, check-in status, vendor status, registration details, or required acknowledgements
Communications, such as emails, messages, forms, inquiries, and customer support requests
We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.
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Payment Information
Payments may be processed by third-party payment processors, Shopify, TicketSpice, or other payment providers.
We do not directly store complete credit card numbers or full payment card details. Payment information is processed by third-party payment processors according to their own security standards and privacy practices.
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Event Attendance, Photography, and Media
When you attend a Caballos y Trokas event, you may be photographed, filmed, livestreamed, recorded, or otherwise captured in event media.
Media may be used for promotional, advertising, social media, website, marketing, documentary, archival, or commercial purposes.
Please review our Terms of Service for additional details regarding media release and event attendance.
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Vendor, Sponsor, and Participant Information
If you apply to be a vendor, sponsor, participant, driver, exhibitor, performer, contractor, or other event participant, we may collect information needed to evaluate, approve, manage, communicate with, and coordinate your participation.
This may include:
Business name
Contact information
Products or services offered
Vehicle information
Application responses
Insurance, permit, or licensing information, if required
Payment information
Tax or business documentation, if required
Setup requirements
Staff or helper information
Any other information needed for event operations
We may share necessary vendor, sponsor, or participant information with event staff, contractors, venue representatives, security, insurance providers, or government authorities when needed.
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User-Generated Content and Social Media
If you tag Caballos y Trokas, submit content to us, comment on our social media, send us photos or videos, submit reviews, or otherwise share content with us, we may collect, view, repost, share, or use that content according to our Terms of Service.
Information shared publicly on social media or public platforms may be visible to others. We are not responsible for the privacy or security of information you choose to make public.
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Third-Party Websites and Links
Our website, emails, social media, or ticketing pages may link to third-party websites, platforms, vendors, sponsors, ticketing providers, payment processors, social media platforms, or other services.
We are not responsible for the privacy practices, security, content, policies, or conduct of third parties.
You should review the privacy policies and terms of any third-party website or platform you use.
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Children’s Privacy
Our website and services are not intended for children to use without the involvement of a parent or legal guardian.
We do not knowingly collect personal information from children under 13 without appropriate parental or guardian consent.
Parents and legal guardians are responsible for minors attending Caballos y Trokas events and for any information submitted on behalf of minors.
If you believe a child has provided us with personal information without appropriate consent, please contact us so we can review and delete the information where required by law.
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Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information.
However, no website, ticketing platform, payment system, email, transmission, or storage system is completely secure. We cannot guarantee perfect security.
You are responsible for keeping your account information, passwords, tickets, QR codes, and purchase confirmations safe.
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Data Retention
We retain personal information for as long as reasonably necessary to operate our business, provide services, complete transactions, manage events, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud, maintain records, and protect our rights.
Retention periods may vary depending on the type of information, purpose of collection, legal requirements, tax obligations, accounting rules, insurance needs, event records, and operational requirements.
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Your Rights and Choices
Depending on where you live, you may have certain rights regarding your personal information.
These rights may include:
The right to access or know what personal information we hold about you
The right to request correction of inaccurate information
The right to request deletion of personal information
The right to request a copy of your personal information
The right to opt out of certain marketing communications
The right to withdraw consent where processing is based on consent
The right to appeal a decision regarding your request, where applicable
These rights are not absolute and may apply only in certain circumstances. We may decline or limit requests where permitted by law.
To exercise privacy rights, contact us at info@caballosytrokas.com.
We may need to verify your identity before responding to a request.
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California and Other State Privacy Rights
Depending on your state of residence, you may have additional rights regarding your personal information.
We will comply with applicable privacy laws where required.
We do not knowingly sell or share personal information of individuals under 16 years of age as those terms are defined by applicable privacy laws.
If legally required, we will provide applicable notices, opt-out rights, or request procedures.
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International Users
Our website, ticketing, services, and events are operated in the United States.
If you access our website or services from outside the United States, you understand that your information may be transferred to, stored in, and processed in the United States or other locations where our service providers operate.
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Complaints
If you have a complaint about how we handle your personal information, please contact us at info@caballosytrokas.com.
Depending on where you live, you may also have the right to file a complaint with a privacy or data protection authority.
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Contact Information
If you have questions about this Privacy Policy, our privacy practices, or your personal information, you may contact us at:
Caballos y Trokas LLC
406 Overman Lane
Princeton, NC 27569
United States
Email: info@caballosytrokas.com